A mobile app for powering casting calls

Castifi was born out of a direct need for simplicity within the film production industry. The thousands of actors and crew that live behind the scenes interact with an outdated process and struggle to find consistent work. Castifi streamlines film production operations in a sleek and efficient manner.

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Ideation & early market analysis

01. PROBLEM

The thousands of actors and crew that live behind the scenes interact with an outdated process and struggle to find consistent work. Castifi streamlines film production operations in a sleek and efficient manner.

Solution + Design

02. DESIGN

The design was built to have an easy to follow process to allow casting agents to connect with and manage extras. The customer-facing app, Casitif, enables extras to login and see available jobs in their area to apply for directly.

Simplifying the casting call experience

We designed an easy way to swipe through the available casting jobs that match with your description. The way the Castifi team put it – “the Tinder view for finding a casting job”.

EASY PROFILE VIEW

The Castifi app made it easy to view job info and accept, reject, or share the available job specs with others. The idea was to keep it clean, simple, and straightforward following traditional design conventions.

Experimenting with design flows

When designing the app we experiment with how the app can flow and transition from screen to screen.